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Back by Popular Demand, Colorado Teams with Lyft Again to Reduce Stoned Driving
Author: Duke London 07/11/2017 - 14:01:00

From now through April, marijuana lovers in Colorado can enjoy ride-sharing discounts designed by the Colorado Department of Transportation (CDOT), Lyft, and the Marijuana Industry Group to raise awareness about the dangers of driving while high. 

Before celebrations were underway on April 20 in Denver earlier this year, CDOT teamed up with ride-sharing app Lyft to remind consumers that driving stoned was not only illegal but life-threatening, too. 

Discount Lyft rides were offered to cannabis consumers around the city on the highest of holidays on 4/20, with 2,800 people taking advantage of the discounted transportation. Because of the success of the campaign, Lyft and the CDOT have expanded the beneficial program and pulled in a third partner, the Marijuana Industry Group, to help support the effort. 

More on marijuana.com:Back by Popular Demand, Colorado Teams with Lyft Again to Reduce Stoned Driving



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